New Thinking Leads To New Options

Solution 1 2 or 3 Choice Showing Strategy Options Decisions Or Solving© Tony Bodoh for LeaderBridge™

“I have more demand than I can take. I’m saying ‘no’ to a lot of really good opportunities.”

Vinny’s client was frustrated. He knew the demand for his services was there, he just could not figure out how to grow his business.  He wasn’t making enough to afford the hefty price of the new equipment that would allow him to take more work or bid on bigger contracts that he was receiving requests for. And, he could not take more work with the equipment he had.  He felt stuck in that place where he could see his dream just across the gap and he did not have a bridge to cross over to it.

After listening, Vinny asked, “How much money would you make if you had the equipment today?” “But I don’t have it so what’s the use of thinking about it? It just depresses me that I can’t do what I want,” replied the client.

Vinny had been there before.  He knew his client needed to think differently about the challenge.  “Ok, so if you HAD the equipment today, could you easily make the loan payments and generate extra profits with the increased cash flow?”  His client paused and thought for a moment.  Then he said, “Yeah, I could do that. But, who is going to give me a loan if I don’t have the cash flow today to make payments?”  “You can get angel investing, a private loan, a line of credit or even a more traditional business loan from a bank if you have the right business plan and financials in place along with letters of intent from potential clients,” Vinny said calmly.

In a matter of moments the decision was made.  They would work together to create the plan, outline the financials and apply for various funding sources. Within weeks, the business owner was happily behind the controls of his new equipment and had hired additional employees to help him with new clients.  He met with Vinny not long after and said, “This one idea is worth a fortune. I owe you so much. Thanks!”

The client was stuck in his problem of not having the financial resources to get the equipment or to hire the team he needed to expand his business. He thought he needed to have everything in place before he could move forward. Vinny was able to provide a picture of the business’s future from a new perspective.

First, Vinny made him aware that he could actually leverage what he already had put in place in order to grow his business.  He had a profitable operation, which proves to investors or lenders that his business model works. He had the demand of clients who were waiting for him to have availability. He had the reputation for quality work so he could grow beyond the customers who were waiting and continue to grow long after the initial expansion. Vinny then helped him put together a well-thought out documentation of his current situation and his plan for growth. With that final piece in place, any financial sources he pursued would consider him a very minimal risk. All of the pieces aligned when he used the wisdom of his mentor to access a new level of thinking about the challenge he faced.

It’s not always easy to think of or be aware of all of your options, especially when you’re buried in taking care of the day-to-day business. Sometimes it doesn’t take miracles to break out of a rut and move forward. It just takes learning to think differently about your business or your situation. With a different perspective, previously hidden solutions suddenly come to light.


Interested in learning more about how to grow your small business into a big one? Join Tony and Vinny of LeaderBridge for a complimentary live webinar:

“Breaking Out of the Small Business Rut”

Monday, November 10 at 12:00 PM CST

(10 AM PST, 11 AM MST, 1:00 PM EST)

Sign up HERE to reserve your seat.

Tony Bodoh and Vinny Ribas are the co-founders of LeaderBridge. Tony is a Fortune 150 consultant and the founder of Tony Bodoh International and VenuPlan. He is also a sought after speaker, a corporate trainer and the author of the soon-to-be released book, ‘The Customer Within.’  Vinny is the author of ‘CEO Secrets’ and has coached over 1000 entrepreneurs. He is also the founder of Indie Connect, an entertainment management, consulting and training company.

Together, they have identified thirteen critical elements that successful businesses leverage in a specific sequence throughout each of four stages of business growth. Using these elements as the foundation, LeaderBridge offers a system of in-depth business, leadership and personal development training for business owners.